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Learning Objective: Students will the ability to look at a finished product and judge its effectiveness according to a set of criteria.
Motivational Goal: Motivate continuing information exploration. Note: This lesson may be adapted to any content area. Instead of magazine covers, examples of student work may be used.
1. Discuss criteria for magazine cover design. Publishers spend a great deal of money, time and hard work to create covers that will entice people to buy their magazine. A cover must appeal to a reader's self-interest. It must persuade the reader that they must have the information that is inside. Readers must think the information is valuable to them and fun. Your magazine cover must stand out against all the others on the newsstand. Photos can attract or repel the reader. The cover lines signal the reader's interest. They announce the content and the slant of the content so the reader can judge if it will be valuable to them. Show some covers and discuss how they would or would not appeal to a reader. Do any of them use a gimmick to try to sell the magazine? What makes it stand out in the crowd?
2. Brainstorm with students a set of criteria that would judge a magazine cover on its ability to sell the magazine. (Neatness, accuracy, appropriateness, attractive or eye-catching, etc.)
3. In groups, have students use their criteria to judge several magazine covers. Students should be able to justify why they did or did not feel the cover was effective and what criteria was met or not met.
4. Reflect on how they could better evaluate their products.